Oct 29, 2020
Find out how Bus and Tram operators will need a customer centric mindset to improve the public transport experience.
The definition of mobility is changing. No longer are transport modes (bus, rail, car, walking, etc.) mutually exclusive. However, bus and tram networks still play a vital role in moving large numbers of people – they are the lifeblood of a city. But as society’s relationship with technology develops into a more on-demand, customer-centric mindset, public transport
authorities must find ways to meet increasing customer expectations – and often with fewer resources.
Imagine a city built around its transit system, not the other way around. Mobility will be central to tomorrow’s Smart Cities, offering public transport the opportunity to be the heart of the mobility options. In the future, PTAs will take on the role of mobility managers for their regions, tailoring services to feed the natural movement of the city.
People will no longer need to own vehicles because they will have all the possible options at their fingertips – anytime, anywhere. In this world, autonomous vehicles will pick passengers up from home and transport them to the bus, tram, or other high-capacity interchanges. In the future, public transport will be even more vital than it is today – it won’t just be the only option; it will be the best one, too.
Find out more with our Global Perspectives on Bus and Tram Networks.
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